Vintage couture

Vintage-thrift fashionista Jill Munro makes old clothes new again

Jill Munro of Lune Vintage, wearing a Lune fringe necklace. Jill Munro

Jill Munro, owner of Lune Vintage shop and blog, has turned her passion into her business.

Lune Vintage is a seasonal shop offering unique, vintage pieces including an online Etsy shop where fashionable finds such as fringe designs can be purchased. The blog focuses on vintage items, decor, fashion and crafty DIYs to keep readers interested and involved.

“I’ve been a vintage lover since high school, so when it became too much of an obsession for me to keep everything I found, it was a natural step to begin curating a collection for sale,” said Munro.

The local clothing and accessory shop is fittingly based in a 1976 Boler trailer and was at this year’s Winnipeg Fringe Festival.

“This summer was our first year in our mobile shop, but Lune has operated out of several retail locations over the past few years,” Munro said.

Vintage pieces are truly unique, one-of-a-kind items, which people tend to gravitate to when it comes to separating themselves from the mainstream trends.

“The fact that these styles continue to cycle through current fashion trends is proof of the everlasting appeal of vintage apparel. We are currently very focused on the late ‘60s to mid ‘70s when forming Lune’s collection.”

Although vintage may make a bold statement, it’s important to keep in mind the material, make and age of the product you plan on purchasing.

The fact that these styles continue to cycle through current fashion trends is proof of the everlasting appeal of vintage apparel.

Jill Munro, Lune Vintage shop and blog

It may look great on the hanger, but because fabrics back then aren’t as forgiving as they are today it’s crucial to have a feel for the garment.

“Certain odours such as mothballs, stale basement smell, and smoke are permanent on synthetic fabrics like polyester. Always inspect under the arms for stains and give it a little rub between the fingers,” Munro said.

“The heat will bring out any odours that may not be noticeable when sitting ‘dormant’ on the hanger. Also, feel free to update your vintage piece by making a few alterations such as shortening a long dress or skirt.”

Creating unique and fashionable designs with new and used items for the Love Lune collection works as a creative outlet for Munro.

“I believe it’s healthy and therapeutic to spend time making things with our hands. It’s also a great way to recycle materials and avoid the mall rat race without sacrificing personal style.”

The fringe inspired collection includes a full-fringed halter-top with an open back – definitely a statement piece.

Munro’s blog lets the reader into her passion with access to crafty DIY projects, the Love Lune shop as well as sections called “Thrift Style File” and “Thrift Thursday.”

Vintage shopping can be a daunting task if you don’t know where to look or which item to purchase and this section helps those who may be hesitant or intimidated. Outfits and interesting finds are showcased in this section for readers to view, comment and learn about.

Vintage can be an investment, but it’s important to have fun and purchase items that can truly work for you.


Published in Volume 65, Number 8 of The Uniter (October 21, 2010)

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